The year in review: Snipesoft users list a record 5% (1 in 20) of all auctions on Trade Me!

January 15, 2010 – 12:27 pm

Happy new year!

First off, I hope you all had a great holiday and are refreshed and excited to get back into the swing of things for 2010!  2009 was a big year for Snipesoft, with the release of EasyLister as well as numerous updates and improvements to OMINS, and 2010 looks to be even bigger!  We have several new products in the works and many new ideas to make managing your online business even easier.

Looking back over the past year, we’ve reached a couple of milestones which we’d like to share with you.

  • July 2009: EasyLister , our 100% listing tool is released!

July saw the release of our second product – EasyLister.  This completely free listing tool allows Trade Me sellers to easily manage, list & relist their auctions without getting in their way.  Since releasing EasyLister, it has grown in leaps and bounds which brings us to our next milestone…

  • August, 2009: most users!

Back in August, we ran some statistics and found that more users used Snipesoft listing software than any other.  Since then, it has only increased and shows no sign of slowing down.  In fact, EasyLister alone has more users than all other listing software combined – including our own OMINS.

  • January 2010: most auctions!

Since 2008, we’ve been recording data on the state of the auction software marketplace.  From this data we can see that, since January 2010, users of Snipesoft software list more auctions than are listed by any other listing tool.

In fact, as of today, over 70,000 auctions are listed by users of Snipesoft software – that’s approximately 5% (that’s 1 in 20) of all auctions on Trade Me! We believe this is the record and of course we’re extremely happy about reaching it.

We’ve put together a graph to show you the trends of listing software over the past 14 months.

State of the software marketplace (small graph)

(click graph to see bigger version)

2010 and the future

This year we’ll be working hard on finishing and releasing our EasyWholesale and EasyStores products.  We look forward to helping New Zealanders improve their online businesses and make the most out of Trade Me and the web.

Have a great 2010 and watch this space for new developments!

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